With ad revenue for gaming projected to reach US$100 billion in 2025, many brands have their eyes on this sector in the hopes of getting a slice of the gaming revenue pie. Delving deeper into mobile ...

If you've spent time on the internet, you've likely encountered those ubiquitous ads for mobile games. You know the ones—glossy, action-packed visuals promising ...

Mobile game ads are increasingly strange and misleading, often showcasing nonsensical scenarios and inaccurate gameplay. For example, Hero Wars, Mafia City, and Project Makeover ads all feature ...

Digital Turbine, in partnership with Apptopia, released a study highlighting the opportunities for brands to reach consumers via mobile games. According to the report, games account for 10.6% of time ...

In-game mobile ads are making Asia Pacific (APAC) gamers ditch gaming. Of the 12,204 respondents surveyed, most said that ads are too often causing them to stop playing the game. Respondents also ...

You've seen them. If you've tried to read almost anything on the Internet, especially on a social media site, you know these mobile game advertisements. "Many failed before! Think you can do better?" ...

For two years, Netflix subscribers have been able to download tons of mobile games, all included for free with their subscription. Netflix has developed more than 75 mobile games, boasting popular IPs ...

Fake mobile game ads have exploded in recent years, featuring deceptive gameplay and intentionally frustrating scenarios in a bid to snare a click. Deceptive games use ads for gameplay that doesn't ...