ニュース

In APAC (excluding Japan), organic revenue declined 4.6%. Net Revenue stood at ¥23.1 billion, down from ¥24.2 billion in Q1 ...
OPINION: Adland has been buzzing over the leaked news of GroupM’s rebrand. Is this WPP's bold reinvention or a sign of deeper ...
EXCLUSIVE: Sadlier's role expands within Publicis, and her leadership is bolstered with five key hires, including creative ...
Warner Bros Discovery announced it will revert its streaming service’s name from Max back to HBO Max following confusion and ...
WPP is to move creative agency Grey into Ogilvy Group as part of a shake-up, Campaign has learned. Under the new structure, ...
As the 618 shopping festival kicks off earlier this year on May 13, RedNote and Alibaba Group have joined forces to integrate ...
The winners of the 2024 Best of the Best Effies prove that marketing effectiveness isn’t about budget, fame or size. From ...
Google has introduced AI Max, a new campaign-level setting for existing search campaigns intended to drive increased ...
Google’s AI Max for Search signals a shift in how information is found, used, and expected to perform—and is raising new ...
As the industry gears up for Cannes Lions, Paul Mottram urges brands across Asia to listen closely to consumer voices and ...
The chain decided to use its mascot, an iconic smiling fish ball named Kama-Chan to reflect its feelings on the decline in ...
Campaign Asia speaks exclusively with Lucio Ribeiro and TBWA's Kimberlee Wells on their AI talent investment and how it will ...