Mattel (NASDAQ:MAT) a prime example of a consumer products company that is leveraging artificial intelligence in innovative ...

Back in May, parenting influencer Dani Austin Ramirez shared a video of her husband unboxing an AI-powered toy called Gabbo, ...

The Toys “R” Us AI-generated brand film represents a bold step into a new frontier of marketing, one where the lines between human creativity and artificial intelligence are increasingly blurred.

SEATTLE — Smart toys are cool. By using software like voice recognition or artificial intelligence (AI), these devices can learn about their users and personalize the play.

In the 1980s and ’90s, Teddy Ruxpin and Furbys were creepy, but they have nothing on the fast-growing world of artificial intelligence-powered smart toys coming soon.

The latest wave of artificial intelligence (AI)-driven smart toys is expected to enter the market during the upcoming Christmas season, exceeding the unsettling quality of earlier well-liked toys ...

A new Toys R Us ad, made almost completely by artificial intelligence. Even if you don’t lay awake at night pondering the Toys R Us origin story, that’s not really the point.

In a recent collaboration, music artist Claire Elise Boucher, better known as Grimes, and toy company Curio have introduced an artificial intelligence toy called “Grok,” designed to engage ...