- Etymology
The name "Cîroc" is a portmanteau of the French word cime, meaning peak or summit-top, and roche, meaning … See more
Diddy loses Cîroc ownership rights in settlement
Jan 17, 2024 · Diddy has lost his ownership of Cîroc and DeLeón tequila in a recent settlement with premium drink company Diageo. As a part of the …
Sean 'Diddy' Combs Settles Legal Dispute with …
Jan 16, 2024 · About seven months after Sean "Diddy" Combs sued liquor company Diageo, alleging both racial discrimination and failure to promote …
Diddy is no longer billionaire after losing deal which …
Jun 4, 2025 · Financial experts reckon Diddy is no longer a billionaire after losing a lucrative deal, one of many to abandon him
Diageo is said to weigh Ciroc Vodka sale after Diddy …
Dec 19, 2024 · British spirits group Diageo Plc is exploring a sale of Cîroc Vodka, a brand once backed by music mogul Sean “Diddy” Combs, …
Sean ‘Diddy’ Combs Settles Lawsuit Against Diageo, …
Jan 16, 2024 · Sean “Diddy” Combs has dropped his long-fought legal battle against Diageo accusing the British spirits giant of mismanagement and …
Diageo enters Cîroc and Lobos 1707 exchange
Apr 7, 2025 · Diageo has previously been embroiled in a lawsuit battle with former Cîroc marketing partner Sean ‘P Diddy’ Combs, which was settled in …
Sean ‘Diddy’ Combs On Not Having Equity In Cîroc: ‘I …
Sep 7, 2023 · Sean “Diddy” Combs’ history with Diageo could be a sign that even at the top of the mountain, there remains barriers to overcome as a …
Diageo Exploring the Sale of Cîroc Vodka After …
Dec 19, 2024 · Spirits giant Diageo is exploring the sale of Cîroc Vodka after the brand’s association with the now-disgraced music mogul Sean ‘Diddy’ …
Sean “Diddy” Combs Ends Ownership of Cîroc …
In a landmark shift within the spirits industry, Sean “Diddy” Combs, the renowned entrepreneur and music mogul, has officially ended his …
