Amazon Has A Counterfeit Problem — Here’s How It’s Fighting Back
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Amazon Has A Counterfeit Problem — Here’s How It’s Fighting Back
Counterfeits have always been a problem on Amazon, but they became more common after an influx of Chinese-based sellers joined in 2015, causing brands like Nike and Birkenstock to quit selling directly on the site. In 2020, Amazon launched the Counterfeit Crimes Unit, which joined law enforcement on 50 raids and the seizure of seven million ...
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